Craghoppers

In collaboration with Blacks and Craghoppers, I had the chance to promote Craghoppers’ latest colourful collection. Drawing inspiration from the trending Wes Anderson cinematic style, I crafted visuals that blended nostalgic tones with the vibrant colours of the t-shirts and fleeces. The result was a unique contrast that made the clothing pop against the stunning backdrop of the mountains.
Using my Sony A7 III, I captured high-quality shots that highlighted the boldness of the collection while complementing the natural beauty of the outdoors. By combining creative cinematography with the spirit of adventure, the project showcased Craghoppers’ ability to fuse functional outdoor gear with stylish design.
This project allowed me to bring together my expertise in photography, videography, and creative direction to produce engaging content that resonated with outdoor and fashion enthusiasts alike.